Forbes is right - companies we initially engage with rarely have more than 30% of their workforce truly motivated and "inspired". Yet it's not the employees' fault.
Often what we find most lacking is a clear understanding of "where" the company is going, and "what impact" any individual employee can make along that journey.
This simple system allows management and employees to align, defining clear and measurable goals all the way up the chain of command. Its this clarity of a "done / not done" tracking system that gets employees focused on the prize, and removes the emotion from regular progress huddles and employee reviews.